At Douk, we’re all about fresh and engaging approaches to branding. A unique and exciting avenue for this? Custom skis and snowboards. These aren't just high-quality sporting gear – they're a billboard zooming down the mountain and a conversation starter in the lift line. Ready to see your brand shine in a whole new way? We're here to make it happen.
Raising the Bar: Pabst Blue Ribbon and Wendy's
Before we dive into how we can help your brand carve its own path down the mountain, let’s draw some inspiration from big names that have already made a splash in the snow.
American beer brand Pabst Blue Ribbon (PBR) made waves when they partnered with Lib Tech, a leading snowboard manufacturer, for a yearly collaboration. The PBR x Lib Tech snowboards, including the highly popular "Spring Breaker", have become a favourite among snow sports enthusiasts. These branded boards not only serve as an endorsement of the fun-loving, adventurous snow sports lifestyle but also keep PBR front and centre in the minds of their target consumers throughout the winter season.
Fast-food chain Wendy's took a different route. As part of their X Games sponsorship, Wendy's produced custom skis that were humorously displayed in a giant chip container, as if they were french fries. This quirky presentation, besides being an instant hit on social media, showcased Wendy's fun and creative brand image.
Helping Your Brand Shine
Inspired? Here at Douk, we've had the pleasure of working with an impressive roster of brands - including Kraken Rum, American Express, Superdry, and Tomorrowland - to create unique, standout boards and skis. Whether you're after a single board for a promo event or hundreds for retail, we're up for the task.
But crafting top-notch gear is only half the story. We're passionate about helping your brand connect with the vibrant snow sports community, a crowd that loves the mountains as much as they love brands that understand their lifestyle.
Douk's Business Packs: Making Things Easier
We understand that figuring out the costs of a project like this can be tricky. That's why we offer our trade manufacturing packs, breaking down the costs to give you a clear idea of what to expect. And, of course, we're always ready for a chat to make sure we fully understand your vision and objectives.
Ready for a Thrilling Branding Adventure?
Custom skis and snowboards offer a chance to turn passionate snow sports fans into brand ambassadors, proudly carrying your brand with them on their mountain adventures.
At Douk, we're excited to join you on your branding journey, creating products that truly embody your brand's spirit. So, are you ready to hit the slopes and give your brand an unforgettable run down the mountain?
